Yes, you can.
In order to do it, you will need a License Holder: a Thai company with the relevant requirements and licenses that you will appoint as Marketing Authorized Holder by a simple Power of Attorney.
Your license holder will be your representative in Thailand, register your products and be responsible of your brand but WON’T be a distributor: he will act on your behalf.
The advantage is clear: you can access the B2C and D2C markets using your website or the local marketplace (Lazada, Shopee, JD Central) keeping the full control of product, price and commercial strategy.
With a license holding agreement, your MArketing Authorized Holder will import, store and deliver the product on your behalf, and you will be solely focused on sales.